Takeover of Serimag: Oxy accelerates growth

With production capacity doubled, reinforced skills and optimised services, Oxy Signalétique is now ready for sustained growth and even greater things.

This external growth operation is perfectly timed for Oxy Signalétique, a major player in markings and signage. The synergies are clear as both production sites are based in Aubagne (a few metres apart!) with complementary market positions and shared know-how.

An acquisition with immediate effect

With a 2,500 m² production facility, latest-generation machines and twenty members of staff, SERIMAG will strengthen OXY’s core business and double its production capacity.

Thanks to the proximity and shared technical culture and service quality, the acquisition of SERIMAG on 1 March 2018 was immediately operational, an advantage that will provide greater flexibility and quicker turnaround times.

A strategic lever that brings Oxy up to the same level as the French market leaders

After the takeover of GAZZOTTI in 2013 and diversification on the communication markets, OXY’s strategy is being driven by Chairwoman Nathalie Robin, reaching new heights with the acquisition of SERIMAG.

The company now boasts a workforce of 115 and a competitive offering of signage solutions. Development will focus on large national clients, as successfully demonstrated by recent contracts for prestigious clients like Mucem, RATP, Paris Aéroport, Marseille Provence Airport and CMA CGM.

This is a natural development in line with the entrepreneurial spirit of an independent SME, which has been cultivating its founding values of high standards, quality and service for over 40 years.